Digital
Websites, products and growth work, from search and social visibility to automation, built to be fast, accessible and measured.
10 services in this practice
Websites, products and growth
- WebsitesFast, accessible sites that explain what you do
- Digital productsWeb and mobile products, designed and built
- ApplicationsTools and apps for teams and customers
- E-commerceOnline stores that are easy to run
- Performance marketingPaid campaigns measured against real outcomes
- AutomationFewer manual steps between your systems
Search and social visibility
- SEO · Search engine optimisationBe found for the questions customers search
- AEO · Answer engine optimisationClear answers that answer engines can quote accurately
- GEO · Generative engine optimisationAccurate, consistent information for AI tools to draw on
- SMO · Social media optimisationSocial profiles that are findable and worth sharing
Service pages are being published one by one; every service listed is part of the practice today.
For events and campaigns
The same engineering, applied to events and campaigns: built to the brief, connected where it needs to be.
01
Before the event
- Websites and microsites
- Registration and ticketing interfaces
- Campaign landing pages
02
On the day and after
- Event apps and networking features
- QR check-in and lead capture
- Interactive screens and live dashboards
- Workflow automation and reporting
These are bespoke builds scoped for each project. Integrations with ticketing, payment or CRM platforms are confirmed during scoping rather than assumed.
Discuss your projectIn plain language
- Search engine optimisation (SEO)
- Making your site easy for search engines to crawl, understand and show for the questions your customers actually search.
- Answer engine optimisation (AEO)
- Writing clear, well-structured answers to real questions, so search features and assistants that quote answers have accurate material from you to use.
- Generative engine optimisation (GEO)
- Keeping what is said about your business clear, consistent and well-sourced across the web, which generative AI tools draw on when they summarise a topic.
- Social media optimisation (SMO)
- Setting up and running your social profiles and content so they are easy to find, consistent with your brand and worth sharing.
No one can guarantee how search engines or AI tools rank, quote or summarise a business. We work on the fundamentals that make you easier to find, understand and cite accurately.
Questions
Can you promise rankings or a place in AI answers?
No. No one can guarantee how search engines or AI tools rank, quote or summarise a business. We work on the fundamentals that make you easier to find, understand and cite accurately.
Does structured data guarantee rich results or AI answers?
No. Structured data helps search engines understand a page, but it does not guarantee any special display or inclusion. We add it only where it accurately describes what is visible on the page.